ANAMORPHIC 3D · DOOH

Anamorphic 3D content for LED screens and digital outdoor

Anamorphic 3D billboards create a convincing illusion of depth, making digital objects appear to extend beyond the physical boundaries of the screen.

Coper designs and produces anamorphic 3D video, 3D billboard animation and DOOH content for LED screens, media facades and large-format digital displays. We handle the complete production process — from concept development and storyboarding to CGI, animation, perspective calibration, rendering and final adaptation for a specific screen.

NAKED-EYE 3D

Designed around the screen, location and viewing point

The anamorphic effect is created by building the CGI scene around a defined viewing position and the exact geometry of the LED display. Perspective distortion is calculated so that the image appears spatial when viewed from the intended angle — without glasses or additional devices.

01 · SCREEN

Screen-specific production

We work with the actual dimensions, resolution, aspect ratio, pixel configuration and geometry of the media surface rather than adapting a generic 3D animation at the final stage.

02 · PERSPECTIVE

Anamorphic perspective

Camera position, viewing angle and perspective distortion are built into the scene to create the illusion that objects move inside, outside and around the physical screen.

03 · CGI

High-end 3D production

Modeling, look development, animation, simulations, lighting and rendering are produced within the same CG pipeline used for advertising and VFX projects.

04 · DOOH

Final DOOH delivery

The final anamorphic 3D video is rendered and prepared according to the technical requirements of the LED operator, media facade or digital outdoor platform.

PRODUCTION PIPELINE

From concept to final 3D billboard animation

01

Concept

Creative development based on the brand, location, screen and audience viewing point.

02

3D Production

Modeling, look development, animation, simulations and scene construction.

03

Perspective

Camera setup and perspective calibration for the intended naked-eye 3D effect.

04

Previsualization

Testing the content in a virtual representation of the screen and its physical environment.

05

Final Delivery

Rendering, technical optimization and delivery according to the DOOH screen specification.

APPLICATIONS

3D billboard content for brands and public spaces

Anamorphic DOOH works especially well for product launches, brand campaigns and high-traffic locations where the screen itself becomes part of the creative concept.

FMCG
Fashion & Beauty
Automotive
Technology
Real Estate
Retail
Entertainment
Events & Exhibitions

SELECTED WORK

Anamorphic 3D projects by Coper

Our anamorphic and DOOH portfolio includes projects for international and regional brands across FMCG, beauty, real estate and other industries.

COPER · CG PRODUCTION

Full-cycle anamorphic 3D production

The strongest anamorphic advertising is not simply a video placed on a curved or corner screen. It is content designed specifically around the physical media surface from the first production stage.

Coper combines creative development, CGI production and technical DOOH adaptation within one pipeline. This allows agencies and brands to work with a single production partner from the initial idea to the final screen-ready master.

START A PROJECT

Create an anamorphic 3D billboard with Coper

Send us the screen specifications, location and campaign brief. We can develop the concept and produce the final anamorphic 3D content for your media surface.

Coper